How Home Automation is Making Privacy and Security Easier
As automation technology continues to emerge in the real estate space, homeowners are beginning to see security as a key benefit afforded by these advances. While clapping to turn the lights on or telling the home hub to play that latest rock album is undoubtedly fun and nifty, smart technology has an incredibly practical side in the form of home security and privacy.
Let's take a look at why affluent homeowners are investing more in security and smart privacy systems, and which brands and setups can be used to help protect and secure your home.
Smart Technology and Security
In a recent Financial Times interview, David Forbes — head of private office at the global property agent brand Savills — commented that "People's priorities over the years have shifted. Now right at the top of the list is security" and, there's a reason; According to the Bureau of Justice Statistics, robbery victimization has jumped from 1.7 instances per 1,000 persons in 2016 to 2.3 instances per 1,000 persons in 2017.
For the affluent, these concerns multiply. Not only are luxury homes appealing targets for burglars, but affluent individuals typically have more assets stored within their homes.
The power of smart technology lends itself to security. Geolocational lights, smart alarms, live feed videos, and all of the other features baked into the entertainment consumer-side of smart technology is well paired with security — not to mention that burglars are 300% more likely to rob a home if it doesn’t have a security system.
Smart Technology and Privacy
Of course, it's not all about security. Privacy is also a big deal. In our current digital ecosystem, finding someone's house is easier than ever. A quick Google search and someone can find nearly any location. Plus, with so much information being generated via social media, threat actors can peek directly into homes and garner private information.
Automated home security helps safeguard that privacy by locking properties down. In fact, 63% of people who purchase smart home technology do so because of the cameras and locks — not the fancy lighting features.
Let's take a look at some modern brands that are including privacy into their high-tech home security systems.
3 Popular High-Tech Home Security Brands
With outdoor cameras that push live feed directly to the users smartphone and robust home hub security features like panic buttons and smart alarms, Vivint is a leader in the automated home security industry. Users can train the security system to engage at specific times, and it learns foot traffic patterns to emphasize security.
2. ADT Pulse
The main draw of ADT Pulse is that it is easily incorporated into the rest of ADT's smart offerings (mainly aimed at entertainment). So, cameras will function with the hub that is used to turn down the lights.
3. Nest Secure
Nest Secure is both the priciest and most well-rounded home security automation platform available. Users can put sensors at each window, door, and entryway to detect any intruders, and they have live feed cameras with smart features.
The Main Features to Look for In Automated Home Security
Securing a luxury home requires diligence and impressive technology. Let's look at some of the tech homeowners should look for when investing in home security.
- Cameras: Smart cameras have seen significant advancement in the past few years. They can connect to smart phones and show the live feed of a home, detect intruders based on sophisticated algorithms, and send alters via notifications. This is a must-have for any automated home security system.
- Sensors: These are little devices that you'll place near doorways, windows, and entry areas. These will detect movement and alert the security system to make an assessment.
- The hub: The smart hub will be the brains of any security operations. It connects all of the devices together and acts as a way to control and monitor them. We recommend choosing one that has some security elements built-in (e.g., panic button, disarm button, etc.)
- Smart alarms: Home security is about more than just break-ins. Smart alarms alert homeowners to water, carbon monoxide, or other potential issues and, some of them can correct these issues when paired with other smart tech. For example, homeowners can have an alarm that detects that water levels are rising due to a faucet being left on and automatically shut that faucet off.
As luxury homeowners continue to strive for better security and privacy, smart technology has positioned itself as a light at the end of the tunnel. It can automatically detect issues and correct them. Plus, it provides a view into your home and property when residents are away. Privacy is among the top "must-haves" for wealthy homeowners and smart home technology is making seclusion and security a priority.
Learn how real estate agents are making efforts to protect client privacy in our piece on Strategic Practices for Luxury Agents.