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Keyes Company Gives Luxury Customers Special Treatment Through Its Luxury Portfolio Program

MIAMI – To maximize marketing opportunities for its high-end luxury properties, The Keyes Company is capitalizing on innovative web-based strategies and global marketing programs designed to generate visibility among qualified clients from around the world.  The Keyes Luxury Portfolio program leverages the expertise and exposure provided by the Leading Real Estate Companies of the World’s Luxury Portfolio and Who’s Who in Luxury Real Estate, to deliver a marketing program that consistently showcases Keyes properties through strategic multi-media placements.

The Keyes Luxury Portfolio program is available exclusively to Keyes residential real estate associates who qualify for participation through a history of representing properties valued at $1 million or more.  A select group of associates were invited to participate in the program, which offers a customizable menu of marketing materials that garner visibility for properties while highlighting the integrity of the Keyes Luxury Portfolio brand.

“We have a long-standing tradition of serving affluent residential buyers, sellers and investors at Keyes. Our marketing strategies for properties in the million dollar range and above are specifically tailored to meet the needs of these specialized clients,” noted Keyes Company President/CEO Mike Pappas.  “The development of the Keyes Luxury Portfolio program provides us with even more opportunity to bring qualified residential buyers and sellers together in the current economic climate.

The Keyes Luxury Portfolio program uses the most comprehensive marketing strategies in the industry, encompassing print advertising in well-targeted affluent publications, award-winning web sites (www.keyes.luxuryportfolio.com, www.keyesluxury.com) and premium marketing materials such as presentation folders, property brochures, mailers and other collateral. Through the program, Keyes Realtors receive preferred rates on property advertising, and brand advertising opportunities in publications such as The Wall Street Journal, ForbesLife, Vacation Homes, Departures and others.

 “The Keyes Luxury Portfolio program is one of the most all-inclusive opportunities for sellers of high-end properties to get the visibility they need among qualified buyers,” Pappas pointed out.  “We are proud to offer this outstanding service for our high-end clients.”

 Keyes Company has 30 offices in Dade, Broward, Palm Beach, Martin and Volusia Counties and an international location in Panama. The company’s exceptional longevity in this regional area is based upon uncompromising commitment to integrity, building relationships of mutual trust and respect, and delivering exceptional service through every step of the transaction.
   

About The Keyes Company / Real Estate, Mortgage, and Title
Since 1926, Florida-based Keyes has served families, neighborhoods, and business communities with their real estate needs. Through its successful history as an independently-owned family business, Keyes (www.keyes.com) has become a legend in South Florida real estate and one of the largest firms in the country. Keyes has more than 30 offices with the sales power of 2,000 professional associates. Keyes consistently ranks among the Top 100 real estate companies as measured by both sales and transaction volume.

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http://www.luxuryportfolio.com/fine_brokers_profile/keyes_company.cfm

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