Halstead Property Program Highlights Value in the New York Luxury Market

Luxury Portfolio member Halstead Property, LLC launched their Value Factor Program four months ago and it has been a huge success.

Similar to the Michael Saunders & Company Best Opportunities program focusing on the Sarasota, Florida market blogged about earlier this year, Halstead’s Value Factor puts a spotlight on properties that offer the best value in today’s New York City area market. Their definition of “value” considers many factors beyond price, including location, building, condition, and size of the property. To keep the program inventory fresh, properties remain in the Value Factor for only 45 days. The strategy has worked, as 49-percent of Value Factor properties have closed or are in contract.

There is no doubt today’s luxury home buyer is seeking value, and smartly implemented programs such as these aid greatly in that search. Luxury Portfolio has also made it easier for consumers to find value properties on LuxuryPortfolio.com with a new feature allowing them to search specifically for listings that have had price reductions. On the site, luxury home seekers are able to see the dollar amount and percentage change in price since a property was first listed. Search the current price reductions on Luxury Portfolio.

Read more about the Value Factor Program and see the current listings.